As Managing Director of SHIFT’s Technology Practice, Alan balances his time across client relations, team growth and business development. A 20+ year industry veteran, he brings a broad range of communications and marketing expertise and insight to SHIFT from both agency and client-side positions. Since joining the ranks during the original dotcom boom, Alan has remained fascinated with the development of new technologies and the evolution of how stories about the people and companies behind them are shaped and shared. Over the course of his career, he has helped guide creative and measurable communications programs for a range of innovative technology companies, including fintech, enterprise hardware and software, consumer products and applications, digital healthcare and entertainment. In 2020, Business Insider named Alan one of the top PR professionals in technology
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