SHMS Swiss Hotel Management School
Bruno Dard is an experienced professional in luxury brand management, marketing, and education, currently serving as a Luxury Brand & Retail Management Lecturer at Swiss Education Group since September 2016. As Managing Director of Perret Associates since March 2021, Bruno specializes in energy market analysis. Bruno is also the CEO and Founder of Spoon&Co Sàrl, established in July 2013, focusing on profitability enhancement through consulting and training solutions. Additionally, Bruno holds positions in local government, including Executive Committee Member for Région de Nyon and municipal advisor for Commune de Signy-Avenex, emphasizing sustainability and mobility initiatives. Past roles include Sales/Marketing & Customer Service Director at La Montre Hermès SA and International Sales and Marketing Director at Frédérique Constant SA - Alpina Watch International SA. Bruno holds an MBA in Finance and Entrepreneurship from ESC Amiens and completed preparatory studies in Life Sciences at Lycée Pergaud.
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