Diana Massad-Hay

Diana Massad-Hay has an extensive work experience in various roles and companies. Diana is currently working at Shoes For Crews as the Director of Sales and Demand Planning since April 2023. Previously, they held the position of Senior Manager Sales Planning from January 2021 to March 2023.

Before joining Shoes For Crews, Diana worked at Talbots as the Manager of Strategic Testing & Analytics from May 2017 to July 2020. In this role, they supervised testing strategies for Planning and Merchandising and drove the institutionalization of testing methodology company-wide. Diana also managed the APT testing framework and assisted executives in business case development and test prioritization. Additionally, they developed insights from test results to support executive decision making and maintained a test and reporting library.

Prior to their role at Talbots, Diana served as the Allocation Manager for Missy/Women's Apparel from August 2013 to April 2017. In this position, they managed the allocation and replenishment process for retail stores and worked with the Merchant and Planning teams to establish seasonal buy quantities and maintain appropriate stock levels.

Before joining Talbots, Diana worked at Coldwater Creek, where they held various roles. From September 2010 to July 2013, they served as the Senior Inventory Planning Manager for Accessories, Footwear, Jewelry, and Home Goods. Diana managed a team of inventory planners and oversaw financial plans and inventory forecasts for multiple selling channels. Diana also partnered with cross-functional teams to set and measure sales, gross margin, and inventory turn goals.

Prior to that, Diana held roles at Coldwater Creek as the Inventory Planning Manager for Direct Apparel from August 2008 to August 2010, the Senior Inventory Planner from July 2006 to August 2008, and the Inventory Planner from August 2004 to July 2006.

Diana started their career at Organized Living as an Inventory Planner/Allocation Analyst for Closet Systems and Home Goods from March 2003 to August 2004. In this role, they were responsible for sales and inventory forecast and provided business and financial analysis.

Overall, Diana Massad-Hay's work experience showcases their expertise in sales planning, demand planning, testing methodology, allocation management, inventory planning, and financial analysis across multiple industries.

Diana Massad-Hay has a Bachelor of Arts degree in English Language and Comparative Literature from Indiana University Bloomington. It is not provided when they attended that institution. Diana has also studied at Lake Forest College, but no specific degree or field of study is mentioned. No information is given regarding the start and end years for either educational experience.