Tanya Anand

Brand Solutions Specialist at Shopalyst

Tanya Anand has five years of professional experience. From 2022 to present, they have been a Brand Solutions Specialist at Shopalyst. From 2020 to present, they have been a Deputy Manager at Royal Enfield, where they exceeded sales by 25% annually, grew B2B apparel sales to INR 2.7 cr within 6 months, launched apparel business on South-East Asia’s largest eComm marketplace, managed a portfolio of 30+ apparel categories, launched new business development initiatives, improved apparel penetration per bike by 55%, devised PR strategies, provided coaching and sales team training, analysed market segments, identified new business opportunities, and prospected new backend vendors. From 2020 to 2020, they were a Sales and Marketing Associate at Morris Garages India. From 2019 to 2020, they were a Management Associate - Business Markets APAC at Royal Enfield. From 2015 to 2019, they were an Associate Quality Assurance Engineer at Fidelity Investments.

Tanya Anand's education history includes a Post Graduate Diploma in Management in Strategic Marketing and Communication from MICA | The School of Ideas (2018-2020), a Bachelor of Technology in Computer Science from SRM University (2011-2015), and Queens' College (2007-2011). Tanya has also obtained various certifications, including a Summer Analytics 2020: Data Science Boot Camp from the Consulting & Analytics Club, IIT Guwahati (2020), Tableau Analyst, Tableau Data Scientist, Tableau Desktop Advanced, Tableau Desktop Fundamentals, and Tableau Desktop Intermediate from Tableau Software (2020), The Fundamentals of Digital Marketing from Google (2020), Programming for Everybody (Python) from Coursera (2014), Logic: Language and Information 1 from Coursera (2014), Meta Certified Digital Marketing Associate, Meta Certified Media Buying Professional, and Meta Certified Media Planning Professional from Meta (2022), Advance Google Analytics and Google Analytics for Beginners from Google Analytics Academy (2019), Social Media Strategy, Email Marketing, Content Marketing, Inbound, and Inbound Marketing from HubSpot Academy (2019-2020), and Sales Enablement from HubSpot Academy (2019).

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Timeline

  • Brand Solutions Specialist

    December, 2022 - present

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