Débora Arieta de Oliveira

Débora Arieta de Oliveira is a seasoned professional in eCommerce and strategic insights, currently serving as a Senior Merchant Success Manager at Shopify since January 2022. Prior to this role, Débora was the Country Manager for Iberia at Wayfair from November 2018 to October 2021, leading the expansion of home goods sales in that region. Débora has also held key positions at Profitero, where responsibilities included devising data-driven strategies for FMCG/CPG companies, and at Coca-Cola Femsa as a Trade Marketing Coordinator, focusing on market analysis and promotional strategies. Early career experiences included internships at bab.la, Deutsche Post AG, and Microsoft. Academic credentials include a Master's Degree in Marketing and Strategy from Kingston University and a Bachelor's Degree in Business Management from USP - Universidade de São Paulo.