Carolin Mennekes

Teamlead Demand Generation And Partner Marketing at Shopware

Carolin Mennekes has a diverse range of work experience, starting with their current role as International Demand & Lead Generation Manager at shopware AG. Prior to this, they were the Trade Marketing Manager at the same company. Before joining shopware AG, Carolin worked at Philips in various roles, including Management Trainee for International Marketing and Key Account Management. Carolin also completed a Master's thesis in Marketing and worked as a Working Student in Trade Shopper Marketing at Philips. Another notable experience was their role as Co-Founder, Operations & Marketing at Geschwister Café, where they were involved in various tasks such as business planning, marketing activities, and operational management. Carolin has also gained experience in the FMCG industry as an Intern in Brand Management at PepsiCo and in B2B Marketing at Venameca México S.A. de C.V. Carolin'searly experiences include internships in marketing and customer service roles at Canterbury Rams, PharCoNa GmbH, Freeport State Bank, and hülsta-werke Hüls GmbH & Co. KG.

Carolin Mennekes has a diverse education history. In 2022, they attended Freedom Writer Academy to study copywriting. Prior to that, from 2017 to 2020, they pursued a Master of Science (M.Sc.) degree in Marketing & Sales at Hamburg University of Applied Sciences. Before their master's, they obtained a Bachelor of Arts (B.A.) degree in International Business (Double Degree) from the University of Applied Sciences and Arts Dortmund between 2012 and 2016. Furthermore, they completed a Bachelor of Arts (B.A.) in Applied Management - Sales & Marketing at CPIT (Christchurch Polytechnic Institute of Technology) from 2014 to 2015. In addition to their formal education, Carolin Mennekes holds certifications in areas such as "Customer Journey im Multichannel Marketing" obtained from Haufe Akademie in 2023 and a "HubSpot Marketing-Software-Zertifizierung" from HubSpot Academy in February 2023.

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