Edna Salcedo

Edna Salcedo possesses a diverse background in marketing and operations, currently serving as Operations Lead at Shorty Awards since October 2019. Salcedo has demonstrated expertise in data analysis to drive growth, successfully securing over 150 targeted meetings that resulted in a 40% increase in new customers. Previously, Salcedo held the position of Marketing Manager at Appto, focusing on branding strategy development, and worked as Team Leader at COCINA PROVIDENCIA, where innovative sales strategies were implemented. Additionally, as Social Media Manager at EL INFORMADOR, effective strategies were created to engage younger audiences. Salcedo holds a Bachelor’s degree in Marketing from Tecnológico de Monterrey and has pursued further education in international business and marketing at SUNY New Paltz and University of Sydney.