Yuechengian Wang

Yuecheng (Ian) Wang is a seasoned professional in community growth, marketing, and leadership within the NFT and gaming sectors. Currently serving as the Chinese Lead at SHRAPNEL, Yuecheng has significantly expanded the Chinese community through strategic initiatives, resulting in a rapid increase of player numbers and social media engagement. Previous roles include APAC Lead at Big Time Studios, where Yuecheng oversaw recruitment and training for key leadership positions in Japan and Korea, along with fostering collaborations with influential stakeholders. As a co-founder and CMO of HypeX NFT, Yuecheng drove marketing strategies and community development. Drawing on a background as a TikTok influencer and creative director, Yuecheng has built extensive networks in the Chinese NFT space while also gaining significant followings across various platforms. Yuecheng holds a Master's degree in Communication and Media Studies from the University of Southern California and a Bachelor's degree in Public Administration from the University of International Relations.