Federica Felicetti

Head of Growth at Sibill

Federica Felicetti has a diverse work experience spanning multiple industries. Federica is currently employed as the Head of Growth at Sibill since September 2022. Prior to this, they worked at BOOM as a Demand Generation Manager from September 2021 to September 2022 and as a Lead generation & acquisition specialist from April 2020 to September 2021.

Before their role at BOOM, Federica worked at Customer Alliance as a Performance Marketing Manager from July 2018 to April 2020. In this role, they managed digital accounts and drove the marketing department's commercial performance through campaigns and measurement. Federica also served as the Marketing and Business Development Manager Italy at Customer Alliance from June 2016 to June 2018.

Federica gained experience as an Editor at CCT-SeeCity from June 2014 to June 2016. Federica also worked as a Social Media Manager and Public Relations Assistant at Verlag M im Stadtmuseum Berlin from September 2014 to May 2016. In this role, they handled tasks such as creating and updating social media plans, collaborating with bloggers and art/culture websites for promotion, and analyzing SEO opportunities and competitors.

Their earlier experiences include working as a Press Assistant at ACF Fiorentina S.p.A. for a brief period in July 2014, serving as a Social Media Intern at DDR Museum from March 2014 to June 2014, and working as a Marketing and Translation Assistant at UNIFICATO S.R.L. from June 2013 to March 2014. Federica began their career as an Intern at SpazioGiovani Pavia from March 2011 to June 2011, where they handled front and back-office services, website and Facebook page updates, and assisted young people in finding employment opportunities.

Federica Felicetti's education history is as follows:

In 2020, they attended Y Combinator's Startup School Program.

From 2012 to 2013, they pursued LLP Erasmus at The Julius Maximilians University of Würzburg, focusing on Business Administration and Management.

Between 2011 and 2013, Federica earned a Master's degree in Scienze della comunicazione e dell'informazione from Università Cattolica del Sacro Cuore.

From 2008 to 2011, they obtained a Laurea in Comunicazione, innovazione, multimedialità (C.I.M.) from Università di Pavia.

Federica also holds additional certifications. In December 2017, they completed the "English for Business" program at Gls Sprachschule - Language School. In April 2017, they obtained an "Attestato di partecipazione - Corso Online in Content Marketing" from Ninja Academy ©. Additionally, they earned a "Certificate in Marketing Communications" from the International Advertising Association in October 2014. In March 2014, they received a "Certificate of Partecipation" from Institut fuer Sprachvermittlung, IFS Berlin. Lastly, in April 2013, they obtained a "Certificate - Deutsch als Fremdsprache" from Julius-Maximilians-Universität Würzburg.

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