Rafid R. is an experienced sales professional with a strong background in capital equipment, particularly within the food and beverage and packaging sectors. Currently serving as the Western Sales Manager at Sidel since 2020, Rafid R. manages sales for the western US territory, demonstrating expertise in complex solutions for OEMs, end users, and B2B transactions. Prior roles include Sales Manager for PPS, where Rafid R. closed the largest project in company history, and Regional Sales Manager at Bray International, focusing on business development in various key vertical markets. Previous experience at Graco and Dwyer Instruments further solidified Rafid R.'s capabilities, achieving significant sales growth and exceeding quotas consistently. Rafid R. holds a Bachelor's degree in Electronic/Electrical Engineering from Dublin City University.
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