Scott DeRuiter

Director of Sales & Partnerships at Sierra Interactive

Scott DeRuiter has a diverse and extensive work experience spanning multiple industries. Scott is currently serving as the Director of Sales & Partnerships at Sierra Interactive, where their role involves capturing, converting, and closing sales.

Prior to this, they worked at Halcyon Home Group | Real Broker, LLC as the Business Development Operations Manager. In this role, they were responsible for setting the company's strategic direction and establishing revenue plans and budgets to achieve sales goals. Scott also researched and implemented business development initiatives to meet key performance indicators.

Scott DeRuiter also has experience with realtor.com, where they held various roles including VP of Sales SMB Channel, VP of Business Development & Strategic Accounts, and Enterprise Account Executive. In these positions, they developed market strategies, managed sales teams, built relationships with strategic executives, and negotiated contracts resulting in revenue increases.

Before their time at realtor.com, Scott DeRuiter worked at Keller Williams Realty as a Managing Broker/Team Leader and Sales Associate. Scott successfully turned around declining operations by implementing new technologies, improving staff selection processes, and establishing performance standards. As a Sales Associate, they achieved high sales volumes and received recognition as the Rookie of the Year.

Earlier in their career, Scott DeRuiter worked at NORWOOD PROMOTIONAL PRODUCTS, INC. as the Vice President of Inside Sales/National Accounts. Scott launched an inside sales division and implemented web-based marketing strategies to significantly increase sales.

Overall, Scott DeRuiter has a strong background in sales, business development, and strategic leadership, with a proven track record of achieving sales targets and driving revenue growth.

Scott DeRuiter obtained a Bachelor of Science (BS) degree in Marketing from Penn State University, where they studied from 1985 to 1989.

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Timeline

  • Director of Sales & Partnerships

    April, 2023 - present