Stephanie Gildea

Stephanie Gildea is the current Head of Marketing at Sightline Media Group. Stephanie has been with Sightline for 4 years and 6 months, and has held the positions of VP of Marketing, Director of Marketing, and more recently, Head of Marketing. In their role, Stephanie is in charge of events, promotional campaigns, messaging, branding, research, sales marketing, event marketing, email marketing, and lead generation. Stephanie works collaboratively with sales, editorial, branded content, and audience development efforts to ensure the success of Sightline's products and services.

Prior to joining Sightline Media Group, Stephanie spent 6 years and 8 months with Gannett | USA TODAY NETWORK. During their time there, Stephanie served as Senior Marketing Manager, Marketing Manager, Marketing Coordinator, and Marketing Designer. In these roles, Stephanie was responsible for developing go-to-market strategies for both local and national partnerships, promotions, and events. Stephanie also ran national promotions across USA TODAY and the USA TODAY NETWORK of 100+ local publications. Additionally, Stephanie managed a team that formed new business ideas, sourced partnerships, built creative campaigns, executed campaigns, and implemented new marketing efforts that drove revenue and engagement.

Stephanie has a proven track record of success in developing and executing marketing campaigns that target new audiences, drive brand awareness and grow revenue. Stephanie is an expert in designing and executing integrated campaigns that include print, digital, email, and social media components. Stephanie is also skilled in managing employee, agency, and freelance relationships. Throughout their career, they have overseen projects from beginning to end, including budgets, creative briefs, RFPs, SOWs, contracts, invoices, timelines, updates, and reporting.

Stephanie's experience in conducting audience research and creating value propositions based on research results has led to their success in championing the internal adoption and usage of new messaging. Stephanie has also been instrumental in providing marketing support for internal groups and successfully communicating the value proposition of the company's products and services to clients across the country. Stephanie's ability to analyze market trends and communicate key insights and research findings has resulted in their being able to create visually appealing marketing materials that meet the criteria of target audiences while maintaining brand consistency.

The team of Stephanie Gildea is responsible for the marketing of the company as well as the development and circulation of the company's audience. Additionally, the team is responsible for sales to government entities.