Sohaib Ramzan

Sohaib Ramzan is an experienced digital marketing professional specializing in Amazon PPC and DSP strategies. Currently serving as a DSP Specialist at Signalytics since August 2022, and as an Amazon PPC Strategist for Amazon FBA since October 2021, Sohaib has developed skills in brand strategy, ad performance optimization, and team management. Prior roles include Amazon Advertisement Lead at Bizthrive Consulting, where Sohaib conducted detailed niche research and improved ad spend efficiency, and Assistant Business Manager at LEBOITEL, focusing on keyword optimization and PPC campaign management. Sohaib started the career as an Amazon Virtual Assistant at Pacific Goods LLC and completed an engineering internship at Colgate-Palmolive. Sohaib holds a Bachelor's degree in Mechanical Engineering from Mehran University of Engineering and Technology and is currently advancing education at the Institute of Business Administration.