Faith Alessi

Faith Alessi is a seasoned professional in digital analytics with extensive experience across multiple industries. Currently serving as the Manager of Digital Analytics at Signet Jewelers, Faith oversees the digital conversion funnel, analyzing user behavior and making strategic recommendations to enhance website performance. Prior positions include Manager of Marketing Analytics at Precision Nutrition, where Faith established a comprehensive digital analytics program, and Digital Analytics & Optimization Manager at The Container Store, focusing on implementing Adobe Analytics to improve customer intelligence. Additional experience encompasses roles at Southwest Airlines as a Senior Digital Marketing Analyst and Neiman Marcus as a Senior Web Analyst, along with foundational roles in marketing and sales analysis. Faith is currently pursuing an MBA with a concentration in Business Analytics from Texas A&M University-Corpus Christi and holds a BBA from The University of Texas at Arlington.