Jacob Hayes

Specialty Director, Marketing Cloud Personalization at Silverline

Jacob Hayes has a diverse work experience that spans from 2009 to the present. Jacob started their career at A Cat Clinic as a Veterinary Assistant, where they gained experience in both medical and administrative tasks. From there, Hayes worked in the marketing and sales field, including roles at Vocus, where they focused on business development and marketing software. Jacob then joined Latinum Network as a Senior Business Development Manager, responsible for generating sales and building leads. At National Spine & Pain Centers, they served as Marketing Manager and Salesforce Administrator, overseeing marketing operations and tailoring Salesforce Sales Cloud to meet business needs. Hayes later joined Acumen Solutions as a Senior Solutions Consultant and later as a Solutions Consultant, bringing cross-cloud solution experience within Salesforce Sales Cloud and Marketing Cloud. Most recently, they joined Silverline as a Specialty Director, leading the Marketing Cloud Personalization practice and architecting complex solutions on the Salesforce platform.

Jacob Hayes obtained a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Salisbury University, completing their studies between 2009 and 2013. Jacob has also obtained various certifications in Salesforce and marketing-related fields, including the Salesforce Certified Service Cloud Consultant, Salesforce Certified Marketing Cloud Administrator, and Salesforce Certified Sales Cloud Consultant certifications. Additionally, they have certifications in data cloud consulting, marketing cloud personalization, and marketing cloud email specialist, among others.

Links

Previous companies

Acumen Solutions logo
VOCUS, INC logo
National Spine & Pain Centers logo
Salesforce logo

Org chart

Peers

Timeline

  • Specialty Director, Marketing Cloud Personalization

    January, 2024 - present

  • Marketing Cloud Personalization (interaction Studio) Practice Manager

    September, 2022

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