Peter Duffy

Peter Duffy is an experienced professional in business development and data activation, currently serving as a Data Activation Consultant at Simon Data since April 2024. Prior to this role, Peter held significant positions at Habu as the Director of Business Development, where responsibilities included leveraging data clean rooms for privacy-focused data collaboration. Peter also contributed to Jebbit as the EMEA Business Development lead, spearheading relationships with major enterprise CPG accounts. Additional roles include General Manager at Mercanto, Enterprise Sales Manager at dotmailer, and Business Development Director at Teradata Marketing Applications. Peter's earlier experience includes Channel Sales Management at Responsys and Business Development Directorship at Zeta Global, where notable clients were secured, including Skype and PlayStation. Peter holds an MBA from Bayes Business School and a degree in Business Management from Technological University Dublin.