Jeaneen Andrews-Feldman is Chief Marketing Officer for Simpl.fi. In this role, she has responsibility for brand, demand generation, communications, content development, media and analyst relations, product marketing and creative. Jeaneen is a brand builder and revenue marketer recognized for developing customer-centric organizations. She is a results-oriented and purposeful strategist that is future-focused with sound business acumen to drive growth at scale. Jeaneen architected marketing strategies that led to successful exits at a start-up, marketing agency and mid-market organization.
Most recently, Jeaneen served as Chief Marketing & Experience Officer for SHRM where she was responsible for leading the brand transformation from product to customer centric, managed a P&L of over $110M in revenue and transformed the brand to into the ‘voice of all things work’ serving business leaders, policy influencers and HR executives. Earlier in her career, she drove performance marketing strategies at Merkle (Dentsu Aegis), Corporate Executive Board (now Gartner), AT&T and Sprint.
Jeaneen holds a BS in Marketing from the University of Scranton and attended Cornell University’s Executive Management Program.
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