Swathi Prasad

Swathi Prasad has extensive work experience in the field of digital marketing. From February 2017 to February 2021, they worked at HiveMinds in various roles, including Marketing Analyst, Digital Marketing Specialist, Senior Digital Marketing Specialist, and Account Manager. In these positions, they gained expertise in performance marketing, data analysis, and managing client accounts.

In February 2021, Swathi joined Simplilearn as a Manager in the Performance Marketing department. Swathi was responsible for driving growth and scaling campaigns for data category courses such as AI&ML, Big Data, and Data Science & Analytics. Swathi'sefforts led to a significant increase in click-through rates and generated a 30% revenue increase with a 2% increase in cost per lead. Swathi's performance and contributions were recognized with the Gamer Changer Award.

Swathi also gained experience in understanding learners' behavior across different geographies, including India, the United States, Singapore, and UAE. Swathi successfully launched new courses in the Data category while maintaining a positive return on ad spend.

Overall, Swathi Prasad has shown a strong track record in performance marketing and data analysis, contributing to the growth and success of the companies they have worked for.

Swathi Prasad completed their Bachelor of Engineering (B.E.) in Information Science Engineering at the Global Academy Of Technology from 2013 to 2017. Prior to that, they attended Vijaya Composite Pre University College from 2011 to 2013. Swathi'sformal education began at Sree Saraswathi Vidhya Mandira from 1998 to 2010, but specific degree or field of study information is unavailable. In terms of certifications, Swathi obtained various digital marketing certifications, such as "Digital Marketing for CXOs" from Simplilearn in August 2021 and "Google Digital Guru Green Belt" from Google in July 2019. Swathi also acquired certifications in Adwords Display, Adwords Search, Google Analytics Individual Qualification, and Google Adwords Fundamentals from Google in August 2017 and July 2017. Swathi's earliest certification, "Java and Selenium," was obtained from NPN Training in August 2015.