Claire Aitken

Claire Aitken is a seasoned marketing professional with extensive experience in the beauty and cosmetics industry. Currently serving as Head of Marketing at Sisley Paris since September 2019, Claire previously held senior marketing positions at Shiseido and bareMinerals, where achievements included the successful alignment of product assortments across EMEA markets and effective launch of marketing platforms. Claire's career spans roles ranging from European Product Category Manager at bareMinerals to Product Development Manager at PZ Cussons Beauty, with a notable promotion trajectory that reflects consistent high performance and innovation in product launches and marketing strategies. Academic credentials include a 1st Class Honours degree in Advertising and Marketing Communications from De Montfort University and further education at Squared Online.