Paiju Koivula

Paiju Koivula is an experienced marketing professional with a Master of Science in Economics and Business Administration, specializing in Marketing from Turku School of Economics. Currently serving as the Marketing Manager at Sisua_Digital since March 2020, responsibilities include planning and executing marketing strategies, brand management, lead generation, website management, SEO/SEM, and content creation. Prior experience includes roles as Digital Marketing Specialist at Santander Consumer Finance Oy and Digital Marketing Coordinator at RCK Finland Oy, where skills were honed in website content management, campaign analysis, and visual content production. Additional experience includes B2B marketing at Telia Finland and a Digital Marketing Trainee position at Stay U-nique, with early career roles in sales assistance at BIK BOK AS, Apricot, and Stadium. Educational background includes international studies in marketing at Universitat de Barcelona and Universidad EAFIT.