Chazelle Raubenheimer

Chazelle Raubenheimer has a diverse and extensive work experience spanning various roles in marketing and brand management. Chazelle started their career as a Band Marketing Assistant at LindHaven Consultants, where they collaborated with South African bands and artists, providing marketing and PR support. Chazelle also contributed creatively by designing album covers and composing music.

Afterward, Chazelle joined Samsung Electronics, where they held multiple positions. As a Trade/Luxury Marketing Manager, they oversaw marketing operations for Samsung's Brand Stores and exclusive product line, focusing on sales, product, and brand strategies tailored to each store. Chazelle also worked as an Export Marketing Assistant, leading marketing initiatives across several African countries and localizing global brand strategies.

Chazelle then transitioned to a role as the Sponsorship & Events Manager at Samsung, spearheading strategic partnership and flagship event initiatives, establishing strong associations and reinforcing the company's premium brand positioning. Chazelle also took on the role of TV/AV Product Marketing Manager, responsible for strategic planning, development, and execution of marketing strategies for Samsung's Home Entertainment products.

Chazelle Raubenheimer founded their own agency, Level 5 Marketing, where they provided versatile marketing solutions to SMEs and LSEs, offering services such as brand development, digital marketing, graphic design, content marketing strategies, and experiential services.

Subsequently, they joined LG Electronics as a Product Marketing Specialist, leading marketing efforts for Home Entertainment products and focusing on boosting retail leads and online sales through third-party platforms. Currently, they work at Sky New Zealand as the Marketing Lead for Sky Box Acquisitions, specializing in developing and implementing marketing campaigns to enhance acquisition traffic and drive conversions for the company's Direct-to-Home customers, contributing to the expansion of their subscriber base.

Chazelle Raubenheimer completed their BPhil Honours in Marketing Management at IMM Graduate School from 2010 to 2014. Chazelle also completed other marketing and brand courses from 2013 to 2018. In addition, they obtained a certification in Strategic Planning and Change Management from Astrotech in 2018.