Sharon Foster is a seasoned marketing professional with extensive experience in user engagement and lifecycle marketing across various industries. Currently serving as Head of User Engagement at SIMO since January 2024, Sharon leads user engagement strategies on a global scale. Prior roles include Director of Retention & Lifecycle Marketing at Madison Reed, where omni-channel initiatives enhanced customer retention and engagement, and Director of CRM at TransUnion, focusing on regulatory compliance in consumer communications. Sharon's experience spans significant positions at leading companies such as NortonLifeLock, SAP, Electronic Arts, and FCB Global, where strategic marketing efforts resulted in improved customer relationships and engagement metrics. Sharon holds a Bachelor's degree from California State University-Long Beach, further substantiating a strong educational foundation in business.
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