Biren Pandya

Biren Pandya has extensive work experience in the field of customer insight and CRM. Biren currently holds the position of Head of Insights and CRM at Small World Financial Services, starting in 2023. Prior to this, they worked as the Global Customer Strategy and CRM Manager at Small World Financial Services in 2020.

From 2016 to 2020, Pandya worked at Sainsbury's as a Customer Insight and CRM Specialist. In this role, they focused on developing short-term and long-term online grocery marketing strategies and analyzing customer insights. Biren successfully built and deployed reactivation models to win back lapsed customers and reduce future customer lapses. Pandya also implemented a retention program that included Delivery Pass services, leading to an increase in loyal customers and improved ROI.

Before joining Sainsbury's, Pandya held several roles at Aimia Inc, starting in 2012 as a Lead Analyst in the Advanced Analytics team. Biren then became a Lead Analyst and later moved on to work for EYC as a CRM Specialist on a contract basis. Pandya also worked at emnos as a Senior Analyst and Retail Analyst, contributing to the company's analytics team.

Earlier in their career, Pandya worked as an Analyst Consultant at Clear Cell Group, a Lead Bio-Statistician at Sun Pharmaceutical Industries Ltd, a SAS analyst at Novartis, and a Lead Bio-Statistician at Cadila Pharmaceuticals.

Overall, Biren Pandya has a strong background in customer insights, CRM, and analytics, with experience across various industries.

Biren Pandya completed their M.Sc. in Statistics from The Maharaja Sayajirao University of Baroda from 1995 to 2000. Additionally, they have obtained certifications in Data Science with Python - Beginners and Deep Learning Prerequisites: The Numpy Stack in Python from Udemy. Biren also holds a certification as a SAS Certified Base Programmer for SAS 9 from SAS, obtained in 2010. There is no available information about their educational background before their M.Sc. degree.