Zheng-Yi Lee

Zheng-Yi Lee is an experienced marketing professional with a proven track record in growth marketing and demand generation. Currently serving as Growth Marketing Manager at SmartBear since March 2022, responsibilities include executing campaigns using Marketo and Salesforce, collaborating with marketing teams, and analyzing funnel data to optimize strategies. Zheng-Yi's previous roles at MarketOne International encompassed various positions, including Operations Manager and ASEAN Campaign Lead, where notable achievements included significant account growth and enhanced customer engagement. Zheng-Yi's educational background includes a Bachelor's degree in Communication and Marketing Communication from Monash University, complemented by a Certificate IV in Frontline Management.