CM

Chris Miller

VP of Marketing at SmartPoint.io

Chris Miller has a diverse work experience in marketing and sales roles. Chris currently serves as the Vice President of Marketing at SmartPoint.io, where they play a key role in defining product mix, vertical solutions, and go-to-market strategies. Additionally, they build and nurtures the technology partner ecosystem, identifies monetization opportunities, and establishes market leadership.

Prior to their current role, Chris worked at Hisense USA as a Senior Product Marketing Manager, where they contributed to establishing Hisense as a technology leader in the premium home entertainment category. Chris collaborated with multiple agencies and global stakeholders to develop go-to-market strategies, execute product launches, and implement various marketing campaigns that elevated Hisense's position in the market.

Before joining Hisense, Chris gained valuable experience at LG-MRI. Initially starting as a Marketing Coordinator, they revamped sales and marketing tools, designed websites, developed marketing collateral, and administered a new CRM system. Chris then progressed to the role of Marketing Director, where they directed brand and product marketing strategies, executed digital campaigns, organized international events, managed budgets, and fostered agency relationships.

Chris also worked at FRC Systems International as part of the Marketing & Sales Support team. In this role, they designed and built marketing programs and toolkits that aided the sales team and manufacturers' rep firms in bidding on capital-intensive projects across industries and countries.

Furthermore, Chris pursued freelance opportunities as a Chinese Translator while living and studying in Taiwan and China. Chris provided translation services for documents and continued this side gig for several years.

Earlier in their career, Chris worked at Ecologix Environmental Systems as a Marketing Manager. Here, they developed and executed demand generation programs, enhancing the company's brand authority and implementing various marketing activations across digital, trade, and social media platforms.

Overall, Chris Miller's work experience showcases their expertise in marketing strategy development, go-to-market planning, brand establishment, campaign execution, event management, and sales support.

Chris Miller earned a BA in Chinese Language and Literature from Brigham Young University in 2010. Following that, from 2010 to 2011, they obtained a Chinese Flagship Certificate (MA Equivalent) in Marketing & Advertising from Nanjing University.

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Timeline

  • VP of Marketing

    September, 2022 - present