Smartwares Group
Sanne Michielsen has over 19 years of experience in various managerial roles, currently serving as a Sr. Business Line Manager at Smartwares Group since October 2014, where previous positions included Category Manager, Sales Support Manager, and Channel Manager. Prior to this, Sanne held the position of Key Account Manager at Roos Electronics B.V. from November 2004 to September 2014 and served as a Management Assistant. Sanne's career began at Luijckx Chocolade B.V. in purchasing from February 2000 to October 2004. Educational qualifications include studies at Avans University of Applied Sciences from 1996 to 2000, as well as attendance at Mencia de Mendoza.
Smartwares Group
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Smartwares Group is a consumer driven leading European player in smart safety, lighting & home appliances with offices in The Netherlands, UK, Germany, France, Spain, Portugal, Italy, Sweden, Lebanon, Turkey, Hong Kong and China. Our products are sold in more than 80 countries. Smartwares Group offers affordable, well designed and easy to use appliances and solutions that help make daily life easier, better and more fun. We offer the following brands: Tristar (www.tristar.eu), Princess (www.princesshome.eu), Campart (www.campart.eu), Smartwares (www.smartwares.eu), Topcom (www.topcom.eu) and Byron (www.chbyron.eu). Our goal is to create value for our customers. We do this by quickly adopting global trends and translating them to exciting products, always at the required quality standards and supported by our R&D center. We invest in strong partnerships with our suppliers and customers and make sure we control every step in the value chain to deliver what we promise. By pursuing economies of scale, we keep our prices attractive. Want to know more? Additional information on Smartwares Group and our business activities can be found at www.smartwaresgroup.com