Scott Marshall

Scott Marshall has over 30 years of work experience, with a focus on marketing operations and automation. Scott has held various leadership positions at companies such as Snap Finance, InsideSales.com, Adobe, and Omniture. Scott has successfully implemented Salesforce CRM and Eloqua marketing automation, developed demand generation strategies, and built marketing operations teams. Scott has also led the migration of businesses to new platforms, developed marketing automation programs, and implemented lead scoring and management systems. Additionally, Scott has experience in customer marketing, retention programs, and database marketing. Overall, they have a proven track record in driving revenue growth and optimizing sales productivity through their expertise in marketing operations and automation.

Scott Marshall has an MBA in Digital Marketing & Analytics from the University of Utah - David Eccles School of Business. Scott also holds a BS in Marketing and Business Composite from Brigham Young University. Additionally, they have obtained various certifications, including Salesforce Certified Business Analyst, Salesforce Certified Administrator, Salesforce Trailhead, Account-Based Marketing from SiriusDecisions, Agile Expert Certificate of Proficiency from Agile Works Coaching & Training, Marketing Operations Strategies from SiriusDecisions, Demand Generation from SiriusDecisions, Wellness Coach from Franklin Covey, and Project Management Professional (PMP) from IPM Integrated Project Management Company, Inc.