Erica Laible

Erica Laible has extensive experience in marketing and communications. Erica is currently working as a Marketing Manager at TMB, where they have achieved significant increases in viewership for the company's streaming TV channels. Erica spearheaded the marketing campaign for At Home with Family Handyman's streaming channel launch, resulting in a 129% increase in minutes watched. Erica has also worked at Soapbox Women as the VP of Public Relations.

Prior to their current roles, Erica worked at Sony Pictures Entertainment as a Manager in Communications, where they executed successful publicity campaigns for shows such as Wheel of Fortune and Celebrity Wheel of Fortune. Erica has also held positions at NBCUniversal Media as an Entertainment Publicity Intern and at Paramount Pictures as an International Publicity Intern.

Earlier in their career, Erica worked at Shelton Interactive as an Assistant Publicist, Texas Tower PR as an Account Manager for Teatro Vivo, and B*Tru Arts as a Public Relations Intern. Erica also served as the Public Relations Officer at UT-Creative Arts + Theatre and gained further experience as a Public Relations Intern at Artistree.

Overall, Erica Laible's work experience demonstrates their expertise in marketing, publicity, and communications in both the entertainment and corporate sectors.

Erica Laible holds a Bachelor of Science (B.S.) degree in Public Relations from The University of Texas at Austin. In 2024, they obtained a certification in "Public Relations Mistakes to Avoid" from LinkedIn.