SOBRsafe
Brady Reinig serves as the Director of Commercial Development at SOBRsafe since November 2024, bringing extensive experience in sales and commercial development from previous roles including Vice President of Sales at Obsidian HR and various positions at ADP, such as Sales Executive and Human Capital Management Consultant. Earlier career roles include IT Staffing at Insight Global and an Office Assistant position in Career Services at Iowa State University, where Brady earned a Bachelor of Science in Marketing. Additional experience includes internships in sales and management at Edward Jones and Sherwin Williams, and a managerial role at Oak Hill Marina, where skills in customer service, employee management, and sales growth were developed.
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SOBRsafe
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SOBRsafe provides next-generation transdermal alcohol detection technology. A combination of revolutionary hardware and powerful real-time reporting software, SOBRsafe delivers immediate insight to parents, sponsors, administrators, attorneys and more – and it does so with humanity and respect, hygiene and efficiency.