Lotte Cras

Lotte Cras is an experienced digital marketing professional currently serving as an E-commerce Manager at SodaStream International, Ltd. since January 2024. Prior to this role, Lotte held positions including Digital Marketing Manager at Belmoca and Digital Marketing Officer at ALD Automotive Belgium. Lotte's career began at Krëfel Keukens, focusing on online marketing and culinary project management within the company's online department. Early experiences include trend watching and digital marketing internships at JBC, as well as brand activation and account management roles at Boomerang Belgium and There advertising & communication. Lotte holds a Master’s degree in Business Communication from KU Leuven and a Professional Bachelor's degree in Business Management - Marketing Multimedia from UC Leuven-Limburg, with ongoing studies in Jewelry Design and Goldsmithing.