Megan Hennigan

Senior Director Shopper Marketing at SodaStream

Megan Hennigan has a strong background in shopper marketing, with experience in various leadership roles. Megan began their career in 2001 at News America Marketing, where they worked as an Account Coordinator/Account Associate before being promoted to Senior Account Director - Co-Marketing/Trade Marketing. In 2006, they joined HJ Heinz Corporation as a Senior Manager, Shopper Marketing, where they developed strategies to reach consumers along their shopping journey and utilized digital engagement for increased impact. In 2013, Megan joined Campbell Soup Company as Senior Manager Marketing Activation & Shopper Marketing, and later became the Team Leader Shopper Marketing. Most recently, they have worked at SodaStream International, Ltd. as the Director and Senior Director of Shopper Marketing.

Megan Hennigan earned a Bachelor of Science degree in Marketing, International Business, and French from Penn State University from 1996 to 2000. Megan then pursued an MBA in Marketing & Strategy from the University of Pittsburgh Katz Graduate School of Business from 2008 to 2011. In 1999, they also briefly attended L'Ecole de la Chambre de Commerce et Industrie.

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