Tara Hart

Tara Hart is an experienced marketing professional with a strong background in demand generation and digital marketing. Currently serving as a Demand Generation Specialist at Softchoice since November 2021, Tara designs and executes full-funnel demand generation campaigns while leveraging Eloqua for lead nurturing. Previously, as Demand Generation Program Director at SHI International Corp., Tara executed multi-channel campaigns and optimized marketing performance through KPI measurement. Additional roles include Marketing Consultant positions where Tara enhanced B2B digital marketing programs and managed social media for various companies, and Web Marketing Manager at PacificHealth Labs, overseeing all aspects of sports nutrition websites. Tara's career began at SHI International Corp. as a Marketing Assistant and Inside Sales Representative. Tara holds an MBA in Marketing from Seton Hall University and a Bachelor of Science in Marketing from Salisbury University.