Yishan Lam

Head of Product & Design, APAC at SoftServe

Lam offers more than 15 years of experience building innovative products, services, and businesses to Fortune 500 companies, investors, and government agencies.

Before joining SoftServe, Lam served as Design Director and Digital Expert at McKinsey & Company in Singapore. She pioneered new practice capabilities for multiple digital, design, and corporate venture engagements serving markets across Asia-Pacific. Lam was also an early regional hire at IDEO, a global innovation consultancy. She facilitated the development of human-centered design as a core tenet across government services and healthcare systems. She also led new product development and strategic transformation.

Lam has worked in Silicon Valley, Tokyo, and Southeast Asian cities within the financial services, consumer retail, energy, travel, transportation logistics, and healthcare sectors. She has developed strong, cross-functional teams and created organization-wide capability-building programs to drive actionable outcomes. Lam will spearhead global design initiatives and strategies for SoftServe.

Lam holds a Bachelor of Arts from Brandeis University, where she graduated with the highest honors.

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Timeline

  • Head of Product & Design, APAC

    August, 2022 - present

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