Jean Carlos Villón Salhuana is an experienced professional in the e-commerce and digital marketing sectors, currently serving as Coordinador E-commerce at Softys since December 2022, overseeing multiple B2C and B2B accounts, including stock planning, digital advertising implementation, SEO optimization, email marketing strategy, and post-sale support. Prior to this role, Villón Salhuana held positions at shopstar.pe as Senior Digital Marketing Analyst, Topitop as E-commerce Analyst, and Oechsle as E-commerce Assistant, where responsibilities included campaign coordination, KPI analysis, and content management. Educational qualifications include a specialization in Digital Marketing Strategies from Universidad del Pacífico, a diploma in E-commerce from Cámara de Comercio de Lima, and a degree in International Business Administration from Universidad Nacional Mayor de San Marcos, complemented by additional training in marketing and graphic design.
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