Ines Lorenz

Ines Lorenz is an experienced marketing professional currently serving as the Director of Marketing EMEA at Solace since March 2017, where responsibilities include developing strategic marketing campaigns, executing lead generation activities, and managing marketing events to enhance brand awareness. Prior to this, Ines held the position of Director Marketing Europe at Schweizer Kader Organisation from 2015 to 2017, focusing on omni-channel marketing and event management. Ines’s extensive experience at IBM Switzerland from 2000 to 2015 encompasses roles such as Senior Sales Leader and Digital Sales Business Unit Leader, where leadership of sales teams and the development of digital sales strategies were key responsibilities. Ines holds a Diplom in Sociology from Technische Universität Dresden, attained from 1994 to 1999.