Alexandra Calderón

Alexandra Calderón is a seasoned UX Designer currently employed at Solera since May 2022, where responsibilities include leading end-to-end user research and implementing Design Thinking methodologies to enhance user experience across various sectors such as telecommunications, banking, and retail. Prior experience includes a leadership role at Softtek as a UX/UI Designer Leader, where Alexandra oversaw a diverse design team and strategized for projects, as well as positions at Vector ITC Group and Casa Luz Films focused on UX/UI design. Alexandra's educational background includes advanced coursework in E-Commerce, UX Management, and Digital Marketing Storytelling, complemented by practical training in UI Design and Graphic Design.