Guillaume Laporte

Guillaume Laporte is an experienced professional with a strong background in product management and marketing within the media and digital sectors. Since January 2014, Guillaume has held the position of Directeur des offres et produits B2B at Solocal, focusing on developing solutions for SMEs and network brands, which includes site creation, presence management, e-reputation, CRM, and various advertising strategies. Previous roles include Directeur des produits et opérations publicitaires, VP Product Operations, Product Director at Pagesjaunes, and Directeur Marketing BU Services, overseeing diverse markets such as real estate, automotive, insurance, and personal services. Prior to Solocal, Guillaume served as Directeur du pole media & digital at L'argus, managing media monetization across multiple platforms, and held marketing leadership positions at SeLoger.com and ImmoStreet.com. Academic credentials include education from Collège Stanislas.