Eric Giddens

Eric Giddens is a seasoned marketing professional with extensive experience in various roles across the automotive industry. Currently serving as a Senior Brand Marketing Manager at Sonic Automotive since July 2021, Giddens previously held positions such as Marketing Director - Enterprise Accounts and Helix Client Engagement Manager at Force Marketing from October 2016 to July 2021. Prior to that, Giddens was a Regional Marketing Consultant at Automobile Protection Corporation and worked as an Account Executive at Powersports Marketing. Starting career at DMEautomotive as a Sales/Account Manager, Giddens also held roles in Fixed Operations Consulting and as a National Performance Manager at ELEAD CRM. Giddens earned a degree from Valdosta State University, which contributed to a robust foundation in marketing strategy and client engagement.