Brahma Raj Devisetti

Brahma Raj Devisetti is the Deputy General Manager and Telugu Business Head at Sony Music Entertainment, overseeing complete market operations for the Telugu segment since May 2016. Responsibilities include developing acquisition strategies, discovering new talent, and implementing comprehensive marketing campaigns to enhance the brand's presence. Previous roles at Sony Music include Senior Manager, Manager, and Assistant Manager in Digital Business, where Brahma Raj focused on driving digital revenues, managing YouTube strategies, and creating successful marketing campaigns for the South catalogue. Early experience includes an internship at Pidilite Industries analyzing market opportunities and roles at Emami Ltd, Tech Solutions, and VivaConnect Pvt. Ltd., providing a solid foundation in marketing and sales. Brahma Raj holds an MBA in Marketing from SVKM's Narsee Monjee Institute of Management Studies and an Engineer's Degree in Electronics and Communication Engineering from Jawaharlal Nehru Technological University, Kakinada.