Matteo Lefebvre

Matteo Lefebvre serves as the Managing Director of Hopscotch Season for France and Italy since September 2018, where responsibilities include overseeing operations, growth, and creativity across multiple markets while managing integrated marketing programs for notable clients in the food, beverage, and lifestyle sectors. Prior to this role, Matteo was the Managing Director of Hopscotch Season Italy, formerly SOPEXA, an international communication agency. Matteo contributes to academia as an Adjunct Professor in Retail Marketing Innovation at Università IULM, sharing expertise in brand experience in retail contexts. Previous professional experience includes significant positions at WPP, Different, M&C Saatchi Milano, and Cairns Marine, encompassing client relations and project management in the advertising and marketing industries. Matteo holds a degree in Public Relations and Advertising from IULM University, complemented by diverse language and performing arts education.