Karen Vogel Scamardo

Karen Vogel Scamardo is a seasoned copywriter and creative professional with over 10 years of experience in advertising and marketing. Currently serving as a Senior Copywriter at Southwest Airlines since May 2019, Karen has also freelanced since September 2009, specializing in various channels including print, digital, and emerging marketing technologies. Prior experience includes roles as Associate Creative Director at D3 Frito Lay, where digital experiments were conducted, and as Associate Creative Director - Copywriter at Publicis Hawkeye, contributing to major brands like Terminix and Wells Fargo. Earlier career highlights include a Senior Copywriter position at Tribal DDB and a foundational role as a Copywriter at The Richards Group. Karen holds a BA in Political Science from California State University, Long Beach, and studied copywriting at The Creative Circus.