David Shellhorse

David Shellhorse is a seasoned professional in market research and insights, currently serving as the Director of Market Research & Insights at Spectrum Reach since January 2021. Prior to this role, David contributed to Spectrum Reach (formerly Time Warner Cable Media) for nearly two decades in various positions, including Senior Manager and Research Manager. Earlier in his career, David held the position of Account Executive at KVUE-TV in 1999 and worked as a Media Buyer at American Television Time from 1996 to 1998. David earned a Bachelor of Science degree in Marketing from St. Edward's University between 1987 and 1991 and has additional educational experience at Texas State University.