John Soppe

Product Management: Digital Advertising at Spectrum Reach

John Soppe is an experienced professional in digital advertising and product management, currently serving at Spectrum Reach since July 2021. Prior to this role, John was the Owner of Areté Media from June 2017 to June 2021 and founded MustSee Guides, where responsibilities included product management from January 2011 to June 2017. John also held prominent positions such as VP of Global Product Partnerships at Studio One Networks (December 2009 - December 2010) and Managing Director at King Features, a unit of Hearst (October 2006 - November 2009). Earlier career experience includes working as a Regional Account Manager at Bolero (March 2000 - January 2003) and as a Digital Strategy Management Consultant at PricewaterhouseCoopers (PwC SDC) (March 1999 - December 1999). John Soppe holds a Bachelor of Science in Integrated Systems Engineering from The Ohio State University.

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Spectrum Reach

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Spectrum Reach is a marketing agency that offers marketing solutions for businesses. They access content on-screen by combining data, creativity, and strategic solutions to help customers connect. Their services include research, video and audio development, digital development, design work, social media content, and production services.


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