Betsy Liau

Betsy Liau has held various sales operations and marketing analysis roles in companies such as Sphera, HungerRush, Schneider Electric, Cooper Industries Ltd., and Halliburton. With a Bachelor of Business Administration from Texas McCombs School of Business and a Master of Business Administration from the University of Houston, Liau's experience includes strategy formulation, data analytics, process improvement, and business development. Liau's expertise lies in sales planning, analytics, incentive execution, and market research across various industries.