Danny Abbasi

Director Of Native Advertising at Spine Media

Danny Abbasi has been working in the media industry since 2011. Danny began as the Managing Owner of Rialto Smog & Muffler, where they managed staff, created online-marketing campaigns, created quotes and invoices, maintained current work orders, supplies, and general operations. In 2016, they became the Director of Admissions for Connection 2 Recovery, where they recruited through business network to be part of a startup focused on marketing for rehab facilities for drug addicts, and managed call center staff, collaborated with marketing toward objectives, and created company wide documentation and processes. In 2017, they transitioned to SolutionsWide as a Media Buyer, where they created a Shopify store for drop shipping and launched campaigns on Facebook to generate product sales, and managed a Wordpress website with over 400 articles and launched content discovery network campaigns to generate ad sales. In 2018, they moved to Z Lifestyle LLC as a Media Buyer, where they created ads and campaigns for content distribution & e-commerce in Native platforms such as Taboola, Outbrain, and Yahoo Gemini, and analyzed data and optimized campaigns using additional tools like Brax, Google Analytics, RTK , Parse.ly and the daily KPI. In 2019, they became the Audience Development Manager - Media Buyer for 101 Network. Currently, they are the Director Of Native Advertising for Spine Media.

Danny Abbasi is currently studying Sociology at UC Irvine. Danny has also obtained five certifications from Google, Social Marketing Tools in May 2018, including AdWords Display Certification, AdWords Fundamentals, AdWords Mobile Certification, AdWords Search Certification, and Google Analytics Individual Qualification.

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Previous companies

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Timeline

  • Director Of Native Advertising

    June, 2020 - present