Krisztina Lazar

Krisztina Lazar possesses extensive experience in brand management and the arts. Currently serving as the Maker's Mark Distillery Diplomat since May 2019 and National Brand Ambassador for Spirit Works Distillery since February 2015, Krisztina excels in managing key volume accounts, organizing events, and promoting brand visibility across Northern California and beyond. Additional roles include Bar Manager and Mixologist at Moshi Moshi since 2010, and Brand Activator for Highland Park Whisky from 2017 to 2019, focusing on sales and consumer engagement in California markets. Krisztina also has a background in personal training, providing individualized fitness programs from 2013 to 2014. An accomplished artist, Krisztina has engaged in various artistic endeavors, including portrait commissions and installations. Educational credentials include an MFA in New Genres from the San Francisco Art Institute and a BFA in Fine Art with a concentration in Sculpture from Carnegie Mellon University.