Maxim Pirard

Maxim Pirard is a seasoned professional in the cycling and sports industry, currently serving as a Brand Ambassador for multiple companies, including Maurten, ŠKODA Belgium, Specialized Bicycle Components, Oakley, ELITE, and Sportful since 2020. Additionally, Maxim owns and operates MP Coaching as a Personal Trainer specializing in cycling since 2021 and has experience as a brand ambassador for BMC Switzerland from 2018 to 2020. Prior to these roles, Maxim competed as a cyclist for the Bahrain Merida Pro Cycling Team in 2018. Maxim holds a degree in Latin and Languages from KU Leuven, complemented by education at Erasmus Atheneum.