Issac Koh, with a strong background in eCommerce and digital management, currently serves as the Regional Director of eCommerce & Digital for both Sports Direct and Frasers Group since November 2022. Prior to these roles, Issac held significant positions at TikTok Shop as Category Director for Electronics & Voucher, and at Alibaba Group as Regional Head of Category Management. Issac's experience also includes leadership roles at ezbuy as Head of Marketplace, Lazada Group as Category Manager and Senior Key Account Manager, Panasonic as Senior Key Account Executive, and Nippon Paint Malaysia as Event Executive. Academic qualifications include a Bachelor of Science in Marketing from both Southern New Hampshire University and HELP University, completed between 2008 and 2012.
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Sports Direct
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Founded in 1982, Sports Direct International plc is today the UK’s largest sporting goods retailer by revenue, and operates a diversified portfolio of sports, fitness, fashion and lifestyle fascias and brands. The Group provides a full multi-channel retail approach across its fascias in the UK, and increasingly across its fascias in continental Europe and elsewhere. The Group also wholesales and licenses its Group Brands to partners in the UK, continental Europe, the Americas, and the Far East.