SIS Ltd
Helen Ridley is an experienced professional who has held various sales and commercial management roles in companies such as SIS Ltd, SKY TV New Zealand, Stats Perform, Press Association, and TNS. Helen currently serves as the Head of Sales for UK, Europe, & Asia and the Head of Group Account Management at SIS Ltd. Their educational background includes studies at Auckland University of Technology, Core Consulting, and King James I Grammar.
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SIS Ltd
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Our mission is to drive value for betting operators globally through the supply of high-margin short-form betting content. We do this by producing live betting channels which provide betting operators with high-frequency high-margin betting content to drive their betting turnover. Our end-to-end solution of live streamed pictures, commentary, data, on-screen graphics, markets and prices means that we can help drive bettor engagement to increase betting revenues, and have been doing this for over 30 years. Our content includes horse and greyhound racing, esports, numbers and virtual events with betting events taking place every few minutes to drive profitable betting.