Aiden Wallace is the Founder and Lead Agent at Wallace Sports Management, where the focus is on assisting athletes in enhancing their personal brands. Currently serving as an Account Coordinator for Student Athlete NIL, Aiden aids Grand Canyon University athletics in monetizing athlete identities through the Heart of a Lope NIL Collective. Aiden also works as a Sports Data Entry Analyst at SportsDataIO, and previously interned with The Familie, supporting agents in golf and PGA-related tasks. Aiden’s experience includes a role as Social Media Director for Eugene Emeralds Professional Baseball, managing multiple social media platforms, and providing frontline support during game day operations. Aiden holds a B.S. in Sports Management with a minor in Business Analytics from Grand Canyon University and a high school diploma from North Eugene High School.
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